Bangladesh mobile handset shipments touch 7.9 mln in 3Qs, Walton Maximus emerge as strong brands
Mumbai, Dec. 17 (NsNewsWire) — According to CyberMedia Research’s Bangladesh Quarterly Mobile Handsets Market Review, 3Q CY 2014 report released (today) Wednesday, Bangladesh continues to show consistent growth in both the featurephone as well as smartphone segments.
This is among very few South East Asian markets where growth is seen in both segments.
As per the report, the market grew 108% quarter-on-quarter in terms of unit shipments in the third quarter of CY 2014 vis-à-vis the previous quarter (July-September 2014 versus April-June 2014). On an annual basis (July-September 2014 versus July-September 2013), the growth was 16% in unit shipment terms.
It said Symphony Mobile continues to lead; Walton and Maximus emerge as other strong local brands.
Symphony Mobile is the overall leader in the Bangladesh Mobile Handsets market with its major strength being the vendor’s commanding position in the Smartphones segment. While Symphony Mobile’s share in the overall Bangladesh Mobile Handsets market is 36% in terms of unit shipments, in the Smartphones segment its share is a little over half of the market with a 53% share.
Across the overall Bangladesh Mobile Handsets market as well as the Smartphones segment, Symphony Mobile, Walton and Maximus are the local brands with leadership positions, while Nokia and Samsung are the only ‘Tier 1’ international brands with a significant presence.
For details: http://cmrindia.com/bangladesh-mobile-handset-shipments-touch-7-9-million-units-in-3q-cy-2014/